Since 1991, the Peacock Company has been providing decorative and functional gardening products and can now be found in over 3,000 stores worldwide.
Sonja and Winfried Pouw both loved gardening and spent hours together in their gardens filled with peonies, delphiniums, and other beautiful plants. It was then that Sonja couldn't find a good product to support her tall delphiniums. In their garden house, she and Winfried bent a piece of metal and created the first Peacock Plant Support. From there, they made more in different widths and heights and used them in their gardens.
Friends who visited were astonished by their beautiful gardens and wanted to get the same plant supports. In 1991, Sonja and Winfried started producing them and exhibited at countryside garden fairs to sell and promote their products. On the first day, at the first fair, they completely ran out of stock. Thus they produced more and the Peacock Company was established.
The Peacock Plant Supports were also noticed by the buyers of Dutch Garden Centers, which gave Sonja and Winfried the idea to design a retail concept with custom-made displays. They offered their concept to the Garden Centers and it was successful. New products were designed and new customers came. Peacock went international and started selling to Garden Centers and DIY stores in Europe. Nowadays, the Peacock Products are sold in more than 3,000 stores worldwide.
The product range contains not only supports for the flower garden, but also supports for vegetables and indoor plants. Sadly, Winfried passed in 2005, and Sonja took over the business. With her staff, she continues to develop new products and find new markets. Besides the Peacock Plant Supports, there are also stylish bird feeders and many other decorative and functional garden items for use year round.